00:00 – Intro
03:19 – Clarence Thomas Comments on Federal Cannabis Prohibition
07:16 – Mexico Has Decriminalized Recreational Cannabis
10:33 – The United Nations Suggests a Ban on Cannabis Advertising Globally
13:06 – Introducing Jessica Cohen and “The Product Agent”
14:14 – Landing an Internship at 20th Century Fox
16:00 – The Long Hours Required in the Film Industry
16:51 – The Similarities Between Film Studios and Startups
18:02 – Transitioning From Film Production to Product Placement
22:31 – Creating Unique Packaging/Presentation
23:34 – How to Get Into A New Industry
25:55 – Following Up When Networking
26:15 – How Product Placement Works in Film & TV
30:59 – How to Connect Brands and Movie & TV Productions
34:36 – Comparing Public Relations and Product Placement
35:14 – Managing Expectations with Clients
37:15 – Working with Cannabis Brands on Product Placement
41:53 – The Hidden Benefits of Product Placement
42:54 – The Uniqueness of Cannabis Products in Film & TV
44:10 – The Influence of Production People
44:59 – The Importance of Having the Right Brands on Screen
46:15 – How Cannabis Brands Can Get on Film & TV
48:27 – How to Land Brand Placements in FIlm & TV
50:02 – Being Generous and Efficient
51:59 – Do Reality Shows Operate the Same Way as Film & TV?
53:23 – How “The Product Agent” Operates
56:58 – How a Small Cannabis Company Can Get Brand Placements
58:23 – Future Plans for Jessica
01:02:18 – Outro

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