Weed + Grub examines how artists are essential in shifting cannabis culture from the fringe to mainstream. This panel is a deep dive into art and effective messaging surrounding cannabis legalization. What role do music, film and theater play in legalization? How can we discuss the damage that the War on Drugs has wreaked on communities of color, while inviting people to enjoy the positive aspects of the plant? Does legal weed need to lighten up?
Weed + Grub is one of the top cannabis, comedy and culture podcasts in the country. In this session, we’ll discuss how humor, creativity and authenticity are crucial for effective messaging. “Weed + Grub are true experts in comedy and marijuana” – Vulture

About SXSW:
SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. An essential destination for global professionals, this year’s online event features sessions, showcases, screenings, exhibitions, professional development and a variety of networking opportunities. For more information, please visit sxsw.com.

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